Which white-label CRM for a marketing agency?

Updated on October 31, 2026. Published by the VODOO CRM team, maker of one of the tools compared.

For an agency running many client accounts, GoHighLevel remains the reference, with unlimited sub-accounts from $297 per month. SuiteDash is the most accessible for a client portal, from $19 per month. Vendasta targets agencies reselling services to local businesses. VODOO CRM suits a small agency, in French as well as English, with 5 sub-accounts and centralized billing for $249 per month.

4 white-label CRMs at a glance

ToolChecked priceBest forGood to know
GoHighLevel$297/month (Unlimited), $97/month with 3 sub-accounts (Starter)Agencies with many client accountsSMS, email and AI billed on usage, white-label mobile app at $497/month
SuiteDashFrom $19/monthWhite-label client portal, unlimited clients and staffInterface available in English, focused on client portals
VendastaStarter at a $99/month minimum, white-label portal with Professional at a $499/month minimumReselling services to local businessesOne-year contract on Professional
VODOO CRMAgency at $249/month ($199 billed annually)Small agencies, in French or English, up to 5 clients5 sub-accounts maximum, product in beta

Prices checked on the update date, as shown by each vendor: gohighlevel.com/pricing, suitedash.com/pricing, vendasta.com/pricing. Offers change: check them before deciding.

What is a white-label CRM?

It is a CRM you offer your clients under your own brand: your logo, your domain, your relationship. The vendor stays invisible. For an agency, it turns one-off work into recurring revenue, provided you handle first-level support.

The 3 criteria that really matter

The number of included sub-accounts. How SMS and email are billed, to factor into your margin. The interface language, since your clients will see it.

For many client accounts: GoHighLevel

The $297/month Unlimited plan has no sub-account cap. SaaS mode lets you resell the platform at your own pricing. It is the most complete option on this list, with some services billed on usage.

For a client portal: SuiteDash

SuiteDash offers white label on every plan, with unlimited clients and staff, from $19 per month. It suits an agency that wants to centralize client projects, files and invoices.

To resell to local businesses: Vendasta

Vendasta is for agencies reselling services to local businesses. The white-label client portal comes with Professional, at a $499 monthly minimum, on a one-year contract.

For a small agency: VODOO CRM

We publish VODOO CRM, so read this paragraph accordingly. The $249/month Agency plan includes your agency space, 5 white-label sub-accounts, centralized billing and 100,000 shared emails. Your clients use a CRM in French or English, as they prefer.

Beyond 5 clients, GoHighLevel will fit better.

Frequently asked questions

What is the cheapest white-label CRM?

Among the tools compared here, SuiteDash starts at $19 per month. It is a very good option for a client portal. Also compare the cost of SMS and email for your use.

How many sub-accounts does VODOO CRM include?

The Agency plan includes 5 white-label client sub-accounts, for $249 per month, or $199 per month billed annually.

Will my clients see VODOO CRM?

No. Under white label, emails to your clients’ users carry your logo, and your agency stays their contact.

Read next

VODOO CRM is in public beta: the trial is free until January 31, 2027, no credit card required.

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